We wanted to re-draw the map.
Being based in Birmingham, we knew all about the city. Having developed the identity for the Exchange, we knew all about the building and its location.
Taking the existing map of the city, we wanted to simplify the layout to show significant locations while still being recognisable to those that know the area. We created a bespoke 3D drawing of the city, showcasing key buildings and business as well as landmarks of Birmingham.